How much does a Marketing Manager make in Georgia?

BLS reports a median annual wage of $159,180 for Marketing Managers in Georgia as of the latest OES release. That is the 50th-percentile figure — half earn more, half earn less. The 25th-percentile is $118,610 and the 75th-percentile is $203,840.

What is the real (cost-adjusted) Marketing Manager salary in Georgia?

After BEA RPP adjustment (regional price parity index 96.5 for Georgia), the real-wage equivalent is $164,964 — what the $159,180 nominal salary actually buys. Quartiles in real terms: $122,920 to $211,246.

How are Georgia Marketing Manager salaries calculated on this page?

Nominal wages come from BLS Occupational Employment and Wage Statistics (OES) — annual employer surveys, May 2026 reference period. Real-wage figures use BEA Regional Price Parities (2023 vintage) to adjust for state-level cost of living. No self-report or jobs-board data is mixed in.

Why is the BEA RPP for Georgia different from a single CPI number?

BEA splits regional price parity into three components — goods, services, and rents — reweighted to the BEA's national consumption basket. Georgia's overall index of 96.5 reflects rents 88.3, services 92.3, and goods 97.7.

Should I negotiate based on the BLS median for Georgia?

The BLS median is a calibration anchor, not a ceiling. Use it to validate that an offer is in-band — anything well below the P25 in this state is a flag, anything above the P75 typically requires demonstrable specialty depth, niche credentials, or a high-COL metro within Georgia.

When does this data update?

BLS OES releases a new May reference set roughly each spring; we re-run the ETL pipeline within two weeks of release. BEA RPP refreshes annually. The last-synced timestamp at the top of this page reflects the most recent build.

B2B vs B2C marketing manager pay in Georgia?

BLS aggregates Marketing Managers (11-2021) without industry split. In {state}, B2B / SaaS marketing managers (especially demand-gen, ABM, product-marketing functions) typically earn at or above the BLS P75 once equity is included — driven by tech-cluster compensation. B2C marketing managers in CPG, retail, and consumer-services tend to track BLS median with bonus tied to brand-level revenue. Agency-side marketing managers in {state} usually trail in-house base pay but add billable-leverage upside at director-and-above levels.

Georgia Marketing Manager Salary: BLS $159K Median, Real $165K (2026)

TL;DR

$159,180 is the BLS median wage for Marketing Managers in Georgia; $164,964 is the BEA-adjusted purchasing-power equivalent.
Cost adjustment is small — neither an arbitrage state nor a high-cost penalty.
Quartile range $118,610 (bottom 25%) to $203,840 (top 25%). BLS suppresses the P10 or P90 tail for this state, typically because the top tier exceeds the OES wage cap.
Nominal: #11/51 · Real: #7/51 — ranking shifts by 4 positions after RPP.

Wage breakdown — Georgia

Percentile	Nominal (BLS)	Real (BEA RPP-adjusted)
P10 (entry tier)	$87,450	$90,627
P25 (lower quartile)	$118,610	$122,920
P50 (median)	$159,180	$164,964
P75 (upper quartile)	$203,840	$211,246
P90 (top tier)
Mean	$168,230	$174,342
Employment	9,180 Marketing Managers in Georgia

Cost of living — BEA Regional Price Parity

Component	Georgia index (US = 100)
All-items RPP	96.5
Goods	97.7
Services	92.3
Rents	88.3

Georgia's overall RPP (96.5) is close to the national 100 baseline; nominal and real wage move roughly together.

After-tax take-home — Georgia (2024 BLS · 2024 tax year, single filer)

Layer-by-layer take-home math at the BLS median

Layer	Amount	Note
Gross BLS P50 (Marketing Manager)	$159,180	nominal median
Federal income tax	−$27,021	17.0% effective; std deduction $15,750 applied
State income tax	−$7,639	5.19% flat (2026)
FICA (SS 6.2% + Medicare 1.45%)	−$12,177	SS capped at $183,600 wage base
Take-home (after-tax)	$112,343	70.6% of gross
Real take-home (RPP-adjusted)	$116,425	÷ (96.5 / 100) BEA cost-of-living

What the Georgia state-tax burden means for Marketing Manager take-home

Mid-band state-tax burden at 4.8% effective. Combined with federal and FICA, take-home is $112,343 (70.6% of gross). After the 96.5 RPP, real take-home is $116,425.

Computed from 2026 IRS federal brackets (Rev. Proc. 2025-32), 2026 state DOR brackets, and 2026 FICA rates. Single filer, standard deduction, no other adjustments. See methodology · tax for limitations (married filers, ITM/SALT itemizers, retirement deferrals, HSA, dependent credits, etc.).

National context

Across the United States, BLS reports a national median of $161,030 for Marketing Managers with mean pay of $171,520 and total employment of 384,980. Georgia sits at #11 on nominal pay and #7 on real (cost-adjusted) pay among the 51 states and DC. After cost adjustment, Georgia climbs 4 positions — the cost of living is favorable relative to the wage.

Frequently asked questions

How much does a Marketing Manager make in Georgia?: BLS reports a median annual wage of $159,180 for Marketing Managers in Georgia as of the latest OES release. That is the 50th-percentile figure — half earn more, half earn less. The 25th-percentile is $118,610 and the 75th-percentile is $203,840.
What is the real (cost-adjusted) Marketing Manager salary in Georgia?: After BEA RPP adjustment (regional price parity index 96.5 for Georgia), the real-wage equivalent is $164,964 — what the $159,180 nominal salary actually buys. Quartiles in real terms: $122,920 to $211,246.
How are Georgia Marketing Manager salaries calculated on this page?: Nominal wages come from BLS Occupational Employment and Wage Statistics (OES) — annual employer surveys, May 2026 reference period. Real-wage figures use BEA Regional Price Parities (2023 vintage) to adjust for state-level cost of living. No self-report or jobs-board data is mixed in.
Why is the BEA RPP for Georgia different from a single CPI number?: BEA splits regional price parity into three components — goods, services, and rents — reweighted to the BEA's national consumption basket. Georgia's overall index of 96.5 reflects rents 88.3, services 92.3, and goods 97.7.
Should I negotiate based on the BLS median for Georgia?: The BLS median is a calibration anchor, not a ceiling. Use it to validate that an offer is in-band — anything well below the P25 in this state is a flag, anything above the P75 typically requires demonstrable specialty depth, niche credentials, or a high-COL metro within Georgia.
When does this data update?: BLS OES releases a new May reference set roughly each spring; we re-run the ETL pipeline within two weeks of release. BEA RPP refreshes annually. The last-synced timestamp at the top of this page reflects the most recent build.
B2B vs B2C marketing manager pay in Georgia?: BLS aggregates Marketing Managers (11-2021) without industry split. In {state}, B2B / SaaS marketing managers (especially demand-gen, ABM, product-marketing functions) typically earn at or above the BLS P75 once equity is included — driven by tech-cluster compensation. B2C marketing managers in CPG, retail, and consumer-services tend to track BLS median with bonus tied to brand-level revenue. Agency-side marketing managers in {state} usually trail in-house base pay but add billable-leverage upside at director-and-above levels.

Sources & methodology

U.S. Bureau of Labor Statistics — Occupational Employment and Wage Statistics (OES), SOC 11-2021, 2024 reference period.
U.S. Bureau of Economic Analysis — Regional Price Parities, 2023 vintage (all-items, goods, services, rents).
Real-wage figures = nominal BLS wage ÷ (state RPP / 100).
See the methodology page for full computation details and limitations.

By Marcus Liang · Founder & Editor · Last synced 2026-05-05.

Cross-comparison: see how Georgia Marketing Manager pay ranks against the other 254 state × occupation pages on the Real Wage Atlas → — four-way ranking by real wage, after-tax take-home, state-tax savings, and cost-of-living arbitrage.