Marketing Manager · Vermont · SOC 11-2021
2026 Marketing Manager Pay in Vermont: BLS Median + Real Take-Home
BLS Occupational Employment and Wage Statistics, 2024 reference period · BEA Regional Price Parity 2023 vintage · Last synced 2026-05-05.
TL;DR
- Headline Marketing Manager pay in Vermont is $151,010. Real take-home, after the state's cost-of-living index, lands at $155,453.
- P25-P75 spread runs $109,740 to $171,500; P10 floor $95,630, P90 ceiling $217,190.
- Mid-band cost of living: real and nominal wage are within a few percent of each other.
- On a real-wage basis, this state sits at #15 of 51; nominal rank is #18.
Wage breakdown — Vermont
| Percentile | Nominal (BLS) | Real (BEA RPP-adjusted) |
|---|---|---|
| P10 (entry tier) | $95,630 | $98,444 |
| P25 (lower quartile) | $109,740 | $112,969 |
| P50 (median) | $151,010 | $155,453 |
| P75 (upper quartile) | $171,500 | $176,546 |
| P90 (top tier) | $217,190 | $223,580 |
| Mean | $149,560 | $153,960 |
| Employment | 640 Marketing Managers in Vermont | |
Cost of living — BEA Regional Price Parity
| Component | Vermont index (US = 100) |
|---|---|
| All-items RPP | 97.1 |
| Goods | 97.9 |
| Services | 122.1 |
| Rents | 82.3 |
Vermont's overall RPP (97.1) is close to the national 100 baseline; nominal and real wage move roughly together.
After-tax take-home — Vermont (2024 BLS · 2024 tax year, single filer)
Layer-by-layer take-home math at the BLS median
| Layer | Amount | Note |
|---|---|---|
| Gross BLS P50 (Marketing Manager) | $151,010 | nominal median |
| Federal income tax | −$25,060 | 16.6% effective; std deduction $15,750 applied |
| State income tax | −$8,198 | 3.35–8.75% (graduated) |
| FICA (SS 6.2% + Medicare 1.45%) | −$11,552 | SS capped at $183,600 wage base |
| Take-home (after-tax) | $106,200 | 70.3% of gross |
| Real take-home (RPP-adjusted) | $109,324 | ÷ (97.1 / 100) BEA cost-of-living |
What the Vermont state-tax burden means for Marketing Manager take-home
Mid-band state-tax burden at 5.4% effective. Combined with federal and FICA, take-home is $106,200 (70.3% of gross). After the 97.1 RPP, real take-home is $109,324.
Computed from 2026 IRS federal brackets (Rev. Proc. 2025-32), 2026 state DOR brackets, and 2026 FICA rates. Single filer, standard deduction, no other adjustments. See methodology · tax for limitations (married filers, ITM/SALT itemizers, retirement deferrals, HSA, dependent credits, etc.).
National context
Across the United States, BLS reports a national median of $161,030 for Marketing Managers with mean pay of $171,520 and total employment of 384,980. Vermont sits at #18 on nominal pay and #15 on real (cost-adjusted) pay among the 51 states and DC. After cost adjustment, Vermont climbs 3 positions — the cost of living is favorable relative to the wage.
Frequently asked questions
- How are Vermont Marketing Manager salaries calculated on this page?
- Nominal wages come from BLS Occupational Employment and Wage Statistics (OES) — annual employer surveys, May 2026 reference period. Real-wage figures use BEA Regional Price Parities (2023 vintage) to adjust for state-level cost of living. No self-report or jobs-board data is mixed in.
- Why is the BEA RPP for Vermont different from a single CPI number?
- BEA splits regional price parity into three components — goods, services, and rents — reweighted to the BEA's national consumption basket. Vermont's overall index of 97.1 reflects rents 82.3, services 122.1, and goods 97.9.
- How wide is the wage spread in Vermont?
- P10 to P90 spans $95,630 to $217,190. That spread captures entry-level to top-quartile pay, including specialty differentials and metro-area variance within the state.
- Is Vermont a 'real-wage arbitrage' state for Marketing Managers?
- No — Vermont's RPP is close to the national 100 baseline, so nominal and real wages move roughly together. Neither an arbitrage nor a penalty state.
- What are the limits of these Marketing Manager salary numbers?
- BLS OES is an employer survey of W-2 wages — it excludes contractor pay, bonuses outside the base wage definition, equity compensation, and tip income. Self-employed practitioners and gig workers are not represented. For occupations with significant non-W-2 income, the BLS figure is a floor, not a complete picture.
- When does this data update?
- BLS OES releases a new May reference set roughly each spring; we re-run the ETL pipeline within two weeks of release. BEA RPP refreshes annually. The last-synced timestamp at the top of this page reflects the most recent build.
- B2B vs B2C marketing manager pay in Vermont?
- BLS aggregates Marketing Managers (11-2021) without industry split. In {state}, B2B / SaaS marketing managers (especially demand-gen, ABM, product-marketing functions) typically earn at or above the BLS P75 once equity is included — driven by tech-cluster compensation. B2C marketing managers in CPG, retail, and consumer-services tend to track BLS median with bonus tied to brand-level revenue. Agency-side marketing managers in {state} usually trail in-house base pay but add billable-leverage upside at director-and-above levels.
Sources & methodology
- U.S. Bureau of Labor Statistics — Occupational Employment and Wage Statistics (OES), SOC 11-2021, 2024 reference period.
- U.S. Bureau of Economic Analysis — Regional Price Parities, 2023 vintage (all-items, goods, services, rents).
- Real-wage figures = nominal BLS wage ÷ (state RPP / 100).
- See the methodology page for full computation details and limitations.
Cross-comparison: see how Vermont Marketing Manager pay ranks against the other 254 state × occupation pages on the Real Wage Atlas → — four-way ranking by real wage, after-tax take-home, state-tax savings, and cost-of-living arbitrage.